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BrideDesire Bridal

Allegra

DKK 9,999

Size*

View size guideProduction time: approx. 8 weeks + shipping

Expected delivery date

Order today and your gown is expected to arrive between:

 

Estimate based on approx. 8 weeks production from the order date, plus shipping time depending on your country and the shipping method you choose.

Important before you order

Watch the fit video

Watch my short video about fit and measurements — we highly recommend it. It gives you the best understanding of sizing and makes sure you order the right dress.

Etena Krøyer

Owner & bridal specialist

Made to Order

Every Bride Desire gown is made especially for you after your order is placed.

  • Crafted to order
  • Produced in your selected size
  • Production time: approx. 8 weeks + shipping
  • Carefully made to ensure the highest quality

If you have a wedding date sooner than this, please contact us before placing your order.

Need help choosing your size?

Contact our bridal experts. Contact us

  • Made to Order
  • Secure Payment
  • Worldwide Shipping
  • Bridal Support

Description

Allegra – Royal Princess Ball Gown Wedding DressAllegra is an unforgettable princess wedding dress designed for brides who dream of timeless romance, regal elegance, and breathtaking volume. Crafted from layers of soft tulle and delicate floral lace, this statement ball gown combines couture-inspired craftsmanship with modern bridal sophistication.The structured illusion corset bodice features a romantic sweetheart neckline, beautifully enhanced by intricate floral lace appliqués that gently cascade from the bodice onto the full princess skirt. Exposed boning creates a refined couture look while offering exceptional support and a flattering silhouette.The detachable off-the-shoulder puff sleeves, crafted from airy illusion tulle and finished with matching floral lace, add soft movement and versatile styling. Wear Allegra with the sleeves for an ethereal, romantic ceremony or remove them for a contemporary evening reception.Layers of luxurious soft tulle create dramatic volume without compromising comfort, while delicate lace motifs continue throughout the skirt and into the magnificent sweeping train, creating an unforgettable bridal entrance from every angle.Allegra is the perfect choice for brides seeking a modern fairytale gown that blends royal elegance with contemporary couture detailing.Product Details* Wedding dress* Color: Ivory* Luxurious layered soft tulle skirt* Floral embroidered lace bodice* Structured illusion corset* Romantic sweetheart neckline* Detachable off-the-shoulder illusion puff sleeves* Visible corset boning* Semi-sheer bodice* Natural waistline* Full princess ball gown silhouette* Intricate floral lace appliqués* Long sweeping cathedral-inspired train* Zipper, hook, and button closure* Carefully designed in the EU* Manufactured in our in-house production facilityStylePrincess • Couture • Romantic • Royal • Timeless LuxuryPerfect ForBrides dreaming of a dramatic princess wedding dress with couture-inspired details, romantic floral lace, and an unforgettable silhouette. Perfect for castle weddings, grand ballrooms, luxury venues, cathedral ceremonies, and elegant celebrations where timeless romance and regal sophistication take center stage.

BRIDE DESIRE

Size Chart

Find your dress size so alterations are as easy as possible

Size Chart — Bride Desire

Virtual Try-On

See yourself in your dream dress

Upload a clear, full-body photo. Our atelier's AI will place you in "Allegra" — then create a cinematic keepsake of you walking down the aisle.

Verify your email

We send a 6-digit code so your free try-ons follow you on every device. No account needed.

Pick the photo you would like to see yourself in — you choose from the pictures on this product page.

The try-on works best on photos where the gown is seen from the front. If you choose a back view, you will see yourself from behind.

Your bridal reminders

A few personal emails, never advertising. You can stop them at any time.

What do we save when you say yes?

Data we register

  • ·Your name and email address
  • ·Your wedding date, if you choose to share it
  • ·The gowns you have tried on and the images generated for you
  • ·The exact consent text, its version, your language and the date and time
  • ·Where the consent was given (virtual try-on) and an anonymised trace of your connection and browser, stored only as an irreversible code

How long

Consent is valid for 12 months, or until you withdraw it. Try-on images are deleted after 90 days. The consent record itself is kept as documentation for up to 2 years after it ends.

Your rights

You may withdraw your consent at any time via the link in every email or by writing to hello@bridedesire.com, and you may ask for insight into, correction of or deletion of your data.

Data controller: BrideDesire — hello@bridedesire.com

We also send the finished picture to your email, so you can keep it and share it.

By submitting you agree that BrideDesire may contact you about your fitting. Your photo is used only to generate this preview.

Your try-on preview will appear here.

My bridal timeline

Choose your wedding date and we will map out the entire journey to your gown.

We always recommend buying your gown as soon as you fall in love with it. If you have plenty of time, we still advise choosing it no later than the timeline suggests.

Your wedding date

Enter your wedding date to see your personal timeline.

Guiding dates based on approx. 8 weeks of made-to-order production and delivery.

Frequently asked questions

Everything brides ask us before ordering their gown.

  • How long is the delivery time?

    approx. 8 weeks. Every Bride Desire gown is made after your order is placed.

    Every Bride Desire gown is made especially for you. Production starts only once your order is completed, and the normal production time is approx. 8 weeks. When the gown arrives, we recommend a local seamstress for the final personal adjustments so it fits you perfectly. If your wedding date is sooner, you are always welcome to contact us and we will look into the possibilities.

  • How do I choose the right size?

    Compare bust, waist and hips with our size guide on this page.

    Use the size guide further up this page and compare your bust, waist and hip measurements with the chart. Our bridal avatar walks you through how the gown should fit and how to measure correctly. If your measurements fall between two sizes, choose the larger one — a gown can be taken in, but rarely let out.

  • Can the gown be altered?

    Yes. Hem, bust and waist are usually easy to adjust locally.

    Most bridal gowns can be adjusted by a local seamstress — hem length, bust and waist are typically easy to fine-tune. We recommend ordering the size closest to your largest measurement and having it taken in. Plan the first fitting about 4–6 weeks before the wedding so there is time for a second fitting if needed.

  • What if I am unsure about my size?

    Send us your measurements at hello@bridedesire.com and we advise before you order.

    Watch the avatar guide by the size chart, then write to us at hello@bridedesire.com with your bust, waist and hip measurements, your height and your usual size. Our bridal experts will recommend the right size before you order, so you avoid unnecessary alterations.

  • Can I contact Bride Desire before ordering?

    Yes — we are happy to guide you before you decide.

    Write to us at hello@bridedesire.com and we will help you with size, fabric, colour, delivery and anything else you need. You can also book a personal consultation, where we go through your wishes and find the gown that suits you.

  • Is the gown made especially for me?

    Yes. Every gown is produced to order in the size you select.

    All gowns are produced after your order is placed, in the size you select, and carefully made to ensure the highest quality. Because each gown is made to order, we ask you to check size and colour carefully before completing your purchase.

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Bridal Guide

Answers to the essentials about ordering, delivery and fit.